Project Emerald at Changemakers in Circularity | Melbourne Fashion Week 2025
Last week, Project Emerald joined inspiring voices at Melbourne’s Changemakers in Circularity event — exploring how fashion’s future can be sustainable, collaborative, and circular.
What Brings You Energy?
At Project Emerald, we’re passionate about keeping fashion out of landfill and giving beautiful garments a second life. In this note from our CEO, Eve, discover what fuels our mission to grow Australia’s circular fashion movement — helping people earn money, shop sustainably, and make a real impact with every listing.
Project Emerald Partners with Charitable Reuse Australia to Advance Sustainable Fashion
Project Emerald partners with Charitable Reuse Australia to promote sustainable fashion and circular economy practices. This partnership supports purpose-driven reuse enterprises nationwide, helping to reduce textile waste, extend the life of clothing, and build a more sustainable, community-focused future across Australia.
Fashion is So Much More Than What You Wear
Fashion is more than style — it’s confidence, courage, and connection. Eve, Founder & CEO of Project Emerald, shares reflections from the Empower Her Lunch with Dress for Success Victoria and how small acts of empowerment can create big change.
Project Emerald Partners with the 2025 Tasmanian Fashion Festival to Promote Circular Fashion
Project Emerald proudly took part in the 2025 Tasmanian Fashion Festival, showcasing the power of circular fashion and supporting local designers through the Emerald Lounge. A celebration of sustainability, style, and community.
How Australia’s First Op Shop Was Born — and Why Its Legacy Still Matters 100 Years Later
In 1925, Lady Tallis of Beleura opened Australia’s first “opportunity shop,” pioneering a new way to give back and reuse fashion. Nearly a century later, her vision for circular giving continues through Project Emerald — supporting op shops across Australia and turning pre-loved fashion into purpose.
Celebrating a Weekend of Circular Fashion — And Welcoming Our New Brand Partner!
Project Emerald celebrates an inspiring weekend at the Circular and Tasmanian Fashion Festivals, where sustainable fashion shone on stage. We proudly welcome The Spotted Quoll Studio — showcased on the runway and in our Emerald Lounge — as our newest brand partner on the app. Discover pre-loved designer pieces, ethical Australian labels and one-of-a-kind circular finds from brands like Balouch Vivi al Ago, Miss G & Me, Slow Fashion Australia, Vous, Mina Finery and more.
The Confidence Power of a Great Outfit
A reflective letter from Eve, CEO of Project Emerald, on how choosing secondhand fashion can improve confidence, reduce waste, and help you reconnect with your personal style — even on travel days.
What If Your Samples and Returns Had a Second Life — One That Paid You Back?
Fashion waste doesn’t need to end up in landfill. With Project Emerald’s closed-loop resale platform, brands can extend the life of garments, reduce environmental impact, and generate ongoing revenue from existing stock.